Advantage Scoring Calculator | Apex Growth Advisors
Apex Authority Engine™ · ICP4 Framework

Advantage Scoring Calculator

Score up to 6 market segments across four advantage factors. Identify your Strongholds, surface your gaps, and visualize your competitive positioning.

Stronghold (80–100)
Viable (60–79)
Conditional (40–59)
Low Fit (0–39)
Segment Comparison
Segment Customer Fit Trigger & Timing Competitive Adv. Motion Feasibility Total Score Band Pattern
2×2 Positioning Map
Market Position Overview
X axis = Competitive Strength (Advantage + Motion)  ·  Y axis = Market Attractiveness (Fit + Timing)
Niche Authority Stronghold Defend or Exit Expand with Caution Competitive Strength → Market Attractiveness → 0 25 50 75 100 0 25 50 75 100